My first school was Nankin Mills Elementary. It was located at the end of Hubbard Drive and Ann Arbor Trail. It was just over a quarter mile from the house so I walked to school every day and I loved school - until the third grade. |
![]() Nankin Mills 1958/59 |
![]() Nankin Mills 1961/62 |
![]() St. Bernardine 1962/63 |
![]() St. Bernardine 1963/64 |
As an only child I was used to getting my way all of the time. All it took was a temper tantrum. I didn't really play well with others nor did I take direction well. I didn't like my teacher telling me what to do, wouldn't do my homework, and wouldn't pay attention. I was always grounded. Grounded for me wasn't simple like having to stay in my room, it was doing something that I absolutely did not want to do. The whole summer after 2nd grade, every day, I had to pick dandelions from the lawn and put them in paper bags. It was my punishment for taking Ronnie Smith's baseball cards. It was a good lesson. After that, I never took anything that didn't belong to me. |
![]() St. Bernardine 1964/65 |
![]() St. Bernardine 1965/66 |
![]() St. Bernardine 1966/67 |
We had mentors. Brian was the sales and advertising guru, Keith Fry (The Keeter Show) and Ed Gibson (Big Pappy Show) were the board experts, Ken was the technical engineer, and Bob Hall was a producer and country music DJ. Brian put together a sales book with graphics and numbers and we went out to sell time. We wore suits, Jim carried a brown briefcase. |
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Marge thought I should have my own company name and logo to further myself by booking talent. We came up with the name A-Tone-Audio and Visual Enterprises Inc. She along with graphic artist Betty Poynter created a logo and printed letter head. |
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Keith and Bob wanted a business that made money. They wanted to charge dues to ATA bands, charge for the rehearsal time in the studio, plus a booking and management fee of 10% of every gig. After spending time with and getting to know the kids, backgrounds, and problems, Marge decided that what they wanted wasn't what ATA Should be about. She recognized that a lot of teens had bad problems and wanted a place for them to go where they could be involved without owing dues. That ended the partnership with Keith and Bob. That was the real beginning of ATA. |
There were a lot of Detroit bands playing ALSAC events that were already well established around the city. Wilson Mower Pursuit, The Camel Drivers, Third Power, Scott Richards Case, Jeff and the Atlantics, Pepper and the Shakers, Joe Townes, Red White & Blues, and that's just a few. Playing with them help us get established. On the outside, the bands were very competitive for the appreciation of the audience but the inside was a very friendly community. We shared equipment a lot for the "one stage, 3 bands" shows. Musicians were always moving around from band to band trying to find their sweet spot. Everyone knew everyone else if not by name, by sight and what band they were in. |
They all donated their time to ALSAC. Now, instead of high schools, we were playing places like Edgewater, Walled Lake Amusement, JL Hudson's Teen Takeover Day, Bob-Lo Island, Ice Palace, Sheraton Cadillac, and clubs like the Roostertail, Fifth Dimension, Hullabaloos, The Club, and even traveled to the Peppermint Lounge in Toledo, but everyone had their eye on Cobo Hall. This was the Big Show. |
The ALSAC shows got bigger, better, and more frequent. In the summer of 69, ATA had a lot of bands under personal management and most of them were playing ALSAC events. We weren't making any money but we were getting great exposure all over the city of Detroit which lead to club bookings. |
There were too many events scheduled for ATA to play so we started contacting other agents and managers interested in the ALSAC exposure. We had our own network to book some of the most popular bands around Detroit including Al Nalli, Punch Andrews, Clyde Stevers, Mike Parshall, Jerry Patlow, Kay Koontz, Dick Krause, and we had a lot of help from WKNR, CKLW, Art Serbey, Robin Seymour, Gary Granger, Jerry Goodwin, Paul Cannon, Jim Bruzzese, Jim Berry, Ron Lashardi and Tom Smith, Bernie Adelson, and many more that deserve credit for ALSAC successes. |
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For me it was like a commune. I shared everything I owned, even my clothes. I stayed in a tent in the back yard the summer of 69 because there were just too many kids in the house. Before the end of that summer there were two guys staying in the tent with me. Everyone thought I might be resentful but honestly I loved it. There was always something going on and Marge finally had others to focus on instead of just me! I was learning to play guitar from some of the best musicians in town, I was still at the radio station, and still on stage. |
Without the radio program and lack of business enthusiasm on my part we closed the studio on Ann Arbor Trail and moved it to the basement of the house on Hubbard. Talk about a packed house. There was usual a band set up in the living room and one downstairs practicing in the studio. It was a loud house. Dishes rattled and kids kept moving in. Our neighbors were awesome. The Cross's, Millers, Hugals, Hughes (my high school teacher), and Ofchar's never complained and we were very careful not to offend. |
I was about to turn 18 in May of 71 and itching to get out of that house, have my own room and some peace and quiet (no offence anyone!). I would be graduating in June and that was my target to plan my break to freedom. |
Chapter two to follow |
© 2007 Michael Lombardi |